The thought process and inspiration behind EU House events' brand identity and updated visual communication
We are happy to unveil the vibrant brand and visual identity we have designed for the events organized as part of Europe House Kosovo. The project infuses spirit into the essence of Europe House Kosovo through a dynamic visual system. Our goal was to create a powerful representation of the community's desire to express themselves while embodying the values of the European Union. With an explosion of vivid colors, the Europe House brand identity captures the spirit of this cultural and information hub where art, heritage, and creativity flourish. We wanted to communicate the essence of the EU values boldly and proudly, reflecting the vibrant diversity and passion that imbues Europe House Kosovo.
We have developed a comprehensive brand manual that serves as a guide to maintaining the integrity and consistency of the visual identity across various platforms. From the use of typography to the selection of colors and graphical elements, every aspect has been carefully considered to evoke a sense of unity and celebration.
In addition to the events’ brand identity, we have also developed a unique social media identity that extends the heart of Europe House Kosovo into digital communication platforms. With engaging content and compelling visuals, we aim to stimulate conversations, foster connections, and promote the rich cultural tapestry of Kosovo.
